Omnichannel customer behavior: Key drivers of technology acceptance and use and their effects on purchase intention

Autor: Juaneda Ayensa, EmmaMosquera de la Fuente, Ana MaríaSierra Murillo, Yolanda

Tipo de documento: Artículo de revista

Revista: Frontiers in Psychology. ISSN: 1664-1078. Año: 2016. Volumen: 7.

JCR (datos correspondientes al año 2014):
Edición:
Social Sciences  Área: PSYCHOLOGY, MULTIDISCIPLINARY  Quartil: Q1  Lugar área: 23/129  F. impacto: 2,560 

SCIMAGO (datos correspondientes al año 2014):
SJR:
1,299  SNIP: ,923 

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